"Given that photos of Devushkas continue to drive what little traffic this blog still enjoys, we don't make such a declaration lightly," Carpetblogger said in a statement. "An era has ended and we feel obligated to inform the readership: Stick a fork in it. Russian ladies have moved on."
Carpetblogger reports seeing more stunningly beautiful, stylishly-dressed women than classic Devushkas in Moscow. "It made us so sad. We looked around for some Zhigulis and Volgas and saw none of those either. Moscow has really changed a lot," she lamented. "If you have to argue with your friend if a lady is a Devushka or not, she just isn't."
Heels are still high, skirts are still short, bedazzling abused and animals embarrassed by the uses to which their prints and skins are put. These elements are no longer combined, however, with the ferocity and confidence of 2006, widely considered the peak of DS, according to Carpetblogger
Devushka watchers still can catch the end of the long Devushka tail in Omsk or Yekaterinberg, but style will be derivative, unoriginal and, like all hinterland trends, long past its prime. "Don't expect innovations in form, such as boots that become fishnets. Those were specific to a time and place and, like the most compelling ephemera, lost to memory until they return in the typical 20 year nostalgia cycle as irony," the blogger noted.
Carpetblogger speculates on why Devushka Style faded. "The ladies at the cutting edge 10 years ago have aged out of their leopardskin capris and their feet hurt too much to wear over-the-knee-stilettos anymore." Furthermore, like hipsters around the world, their successors prefer boring skinny jeans. "Devushka Style is another victim of globalization," she added.
Carpetblog readers demand to know What Comes Next. How will Carpetblog adapt to changes in the marketplace of post-Soviet fashion? "If we thought our readers wanted to see photos of middle-aged devushkas grinding out a living as traders, hauling cheap clothes back to Moscow from Istanbul, we'd give them some." Traders are generally fed to excess on salo and sport short frosted-tip haircuts that add years to once-high slavic cheekbones. They're as much a type as their younger counterparts, but Carpetblogger questions their appeal. "We doubt there are quite as many message boards devoted to them as there are to Devushkas and we have SEO to think about."
Always one to see the glass as half-full, Carpetblogger still has faith in the region's pensioners. "They're like oak trees resisting the harsh winds of fashion. A good floral headscarf never goes out of style. They bring stability to an unpredictable world."